Strategic Placement For New Products.
Custom Sidekicks and Power Wings are a great way to attract customers and create a memorable experience in retail stores. Whether your goal is to increase sales, launch a new product, or get into a retailer for the first time, this display is for you. Our team of structural designers will create a display that’s easily shoppable, and will withstand the shopping experience to keep your products presentable.
Get a Quote Now on these Common Sidekick Display Styles
Strategic. Impulse Buys. Product Organization.
Are you looking to reach your customers in a new and innovative way? We can help you create a strategy that showcases your products in the most impactful way possible. Our Sidekick POP Display is a guaranteed way to drive impulse purchases and increase awareness of your brand.
As a business owner, you understand the importance of staying compliant with retailer guidelines when it comes to your merchandise displays. Our team of highly qualified structural engineers is here to ensure that your Sidekick Display not only looks great, but is also fully compliant with all necessary guidelines.
Sidekicks and Power Wings are proven to drive incremental sales. There’s so much opportunity to create eye-catching displays that will be hung right in front of your customer at strategic locations at retail, so you must take advantage of them.
These displays are often placed on the side of Endcaps, on Shelves, or at the register, and can easily be converted into free standing displays by placing it onto a base with an angled backing to hold the Sidekick upright.
Some of the most common uses of Power Wings & Sidekicks are to showcase new products that shoppers wouldn’t already be looking for, to highlight promotional offers, drive impulse purchases and more.
As pioneers in the industry, we made a wise investment in High Speed Digital Printing, which has revolutionized our capabilities. Now, we offer our clients an unprecedented range of options, thanks to this cutting-edge technology. Unlike traditional printing methods that require expensive plates, our digital printers allow us to produce high-quality output at lightning speed. This translates to faster time-to-market and increased profitability for you. Discover all the ways our High Speed Digital Printers can benefit your business.
We take a truly customer-centric approach to packaging solutions. Rather than simply fulfilling your order, we prioritize building a partnership with your team to ensure that we deliver the best possible product. Our construction is unrivaled, and our cost-effective solutions will provide the perfect answer to all of your packaging needs. Trust us to take care of you with personalized service you won’t find anywhere else.
- Award-winning graphic and structural design
- Club Store & Retailer approved specifications
- High-end graphic printing
- Flexo, Litho, Digital Printing
- Variable data printing available
- In-house manufacturing
- Expert assembly and co-packing
- Product analysis
- Quality assurance and testing
- Cost-efficiency improvements
At Bennett, we’re devoted to taking the hassle out of designing and manufacturing your Floor Displays. We understand that you have more important things to worry about, which is why we handle all the logistics from start to finish. With our team of top-notch graphic and structural designers, we’ll bring your vision to life with a custom display that is sure to turn heads. Plus, our production team will ensure that your displays are built to the highest quality standards and delivered to your desired location, whether it’s a warehouse, distribution center, or retailer. Choose Bennett for your next project and leave the logistics to us.
- Product kitting
- Display assembly
- Fulfillment services
- Inventory updates
- Delivery notifications
- Up to date on retailer specifications
- Skilled teams and automated equipment
Example Work: Sidekicks + Power Wings
Chapala Hot Sauce needed Power Wings to promote their hot sauce at retail. This display used their branded colors, and needed to support and promote their products at retail.
We designed and manufactured these Sidekick Displays for Fresh & Clean and their pet cleaning products. These needed to be sturdy enough to hold their liquid containers, but also light enough to be hooked on to retail shelves.
We created this Sidekick to promote Heatwave’s Calming Kits at retail. This Sidekick was focused on small products hanging up so that customers can easily access them.
Pinache approached us to design Sidekick Displays for their Seven20 products and a brand deal with Disney’s Star Wars. This were focused on finding the most efficient way to show enough products at to sell more at retail.
Related Blog Posts
FSC® Certified is an important certification for sustainable forestry and conservation, and ties into material used in a variety of products including custom packaging and POP displays. It stands for […]
Digitally Printed Retail Displays There are a lot of advantages to switching your POP display printing from lithography or litho label to high-speed digital printing. For one, you’ll see a […]
Having Trouble Picking A POP Display? When it comes to choosing a POP Display for your product launch, the choices can get a little overwhelming? What if you choose the […]
Designers and artists use colors every day to create retail displays that are visually appealing. Marketers can also apply color theory in marketing in order to attract more consumers for […]
Sustainable Retail Displays You don’t have to be in the display manufacturing business in order to make a major positive impact on the world. Retailers have the power to influence […]
Any place in the store where a customer interacts with products that isn’t at checkout is a point of purchase, or POP. POP Displays are displays are distinct from the […]
POP Displays Mean Sales Goals When creating a POP display, it is important to keep your marketing goals in mind. What are you trying to achieve with your display? Some […]
Designing a retail display for Club Stores is a challenging, but fun process. You have to take into account the products that will be sold, the layout of the store, […]
Commonly referred to as “tooling”, Printing Plates and Cutting Dies are one-time upfront costs needed to produce some products in the corrugated industry. They are large up-front costs that businesses […]
Flexographic (flexo) printing, which was invented almost 130 years ago, is still a popular printing method because it is cost-effective, efficient, and adaptable. While we recognize the importance of printing […]
It’s Hard But Not Impossible There are a few things you need to do in order to get your products into Walmart. The first step is to create a product […]
It’s Time To Stop Making These Mistakes Brands using a pop display as a marketing tool often make common mistakes that can impact their results. By understanding these mistakes, they […]
Stand Out With A Sidekick Display When you’re out shopping, have you ever noticed those small rectangular displays that are hooked on the shelf? They’re often called “sidekicks” or “power […]
Is Digital Good For Sidekick Displays? Sidekick Displays are a great way to draw attention to your products at retail. That’s because they allow you to conduct some really clever […]
Are Sidekick Displays Important? There are many different reasons why Sidekick Displays are important. They can be used to capture attention, offer additional information about a product or service, drive […]
Sidekick Displays Are Meant To Sell When it comes to catching customers’ attention at retail stores, there’s no better choice than using a Sidekick Display. That’s because Sidekicks are used […]
Counter Displays Are Eye-Catching What’s the best place to catch a customer’s attention? Right at the register! Unsurprisingly, the most popular impulse buy is candy. But Counter Displays are useful […]
Stand Out With A PDQ Tray Every time a customer is near a counter, cash register, or a flat surface, it’s a great place to put a PDQ Tray. And […]
Pretty Darn Quick (PDQ) Trays Retail stores are still seeing customers shopping in stores, even if it’s just to investigate a product and purchase online. That means you need to […]
Need Help Picking A Display? If you’ve been looking into retail displays recently, you’ve probably come across the terms POP and POS – and you’re wondering “what’s the difference?” These […]
Struggling With A Big Box Pitch? We’ve heard it before, you prepared a big box pitch and you had the connections – but you failed to get a yes for […]
Creating A New Retail Display? Appearances matter at retail and club stores, and that doesn’t just mean your product or packaging. If you choose a simplistic display, you’ll never make […]
The Complete Guide To Sidekick Displays We see this a lot at retail and club stores: simple, non-custom Sidekicks + Power Wings that get the job done. How can you […]
The Outdoor Grilling Sales Event Grilling season is coming, and the smell of backyard barbecues will soon fill the air. That means creating great custom retail displays is crucial to […]
Upgrade Retail Displays With Digital Printing Your retail display is a store within a store. Taking advantage of this visual merchandising opportunity is critical for success. Creating digitally printed custom […]
Working with a wholesale club store means you must abide by their specifications. And the sales you can see at club stores, it seems obvious why you’d want to sell […]
Easter Is A Great Time For Displays The Easter season is terrific for retail. In 2019, U.S. adult consumers spent $151.25 each, a slight increase from the $150.05 spent in 2018. […]
Digital Printing Revolution Retail displays — and this includes any packaging you use for those displays — need to pop. As in “grab-a-shopper’s-attention-from-the-end-of-an-aisle” pop. And you know how competitive the retail market is […]
Learn About Corrugated POP Retail Displays A Retail POP Display is a store within a store that allows your branding to be extended from the product. These displays can be temporary, […]
A point-of-purchase display—or POP display—contains a product with marketing material and is strategically located throughout a retail store to grab attention. This marketing strategy utilizes bold, branded, and unique tactics […]
It is never too soon to start planning in advance for holiday promotions. Preparing your retail display for a specific holiday is an effective way to capitalize on the buying […]
A great retail display needs to target key consumers, reinforce product messaging, stand out from the competition, and create a memorable experience. Learn more about each in this post, then […]