Dump Bin Displays Mean Big Business
Using a Dump Bin display at retail is a no-brainer these days. Every business is working to capture more impulse buys, and it's really helping to drive sales. But would you believe that simply adding one of our dump bins can increase your total sales by as much as 10 percent?
We've seen it happen over and over again for the brands we work with. Dump Bins are great at pushing customers to make that purchase before they leave the store. They're a tremendous strategic part of any retail store campaign.
If you want to increase sales this year and have bulk inventory to move, these tips are for you!
Table Of Contents
What Is A Corrugated Dump Bin Display?
A Dump Bin is a very economical and lightweight way to make your point in the retail environment. They are large bins that can help organize your products and allow customers to easily reach in and grab anything. They can store groups of SKUs or single items. They are typically designed as open bins with products piled loosely inside.
We've engineered this product to be extremely simple and easy for you to assemble and update your graphics, which we offer in a wide array of styles and finishes—so it's truly plug-and-play.
When Should I Use A Dump Bin Display?
It's not just about convenience. Dump bins are becoming increasingly popular for different product categories because they can improve your sales.
Think about it—purchasing items when someone else is reaching out is so easy. A showroom with a nice dump bin display can increase sales by as much as 10 percent.
If you have a spacious area to work with, strategically placing two or three of these bins can ensure maximum visibility. You can even stagger them to ensure every customer walks past at least one, even if it's not directly in their line of sight.
Sometimes, just having one bin is enough, but putting different groups of products in each will encourage customers to buy from each bin.
The bottom line with dump bins is that whether you use one or several, your product will be seen more often, which means people will take notice.
Tips To Increase Your Sales
Let's dig into those tips!
1. Organize your products better for customers.
There are many different ways to use a Dump Bin, but the most important is organizing your products so they're easier to spot and shop. Typically, we see these types of products used by businesses with a plethora of different items.
An excellent technique for dump bins is to group products by color to draw customers in.
Imagine a large stack of yellow, purple, and red makeup products next to each other instead of a rainbow of colors mixed together.
Dump Bins are a powerful tool in your retail arsenal, designed to captivate your customer's attention and drive sales. Don't underestimate their impact!
With so many choices, customers can get overwhelmed and pick nothing—especially if it's all jumbled together.
2. Drive more impulse purchases from customers
So many people walk into a store or showroom and don't know what they're looking for. Maybe they haven't prepared and created a shopping list like you've done (cheers to that!).
We all know how frustrating it is when we want one specific item and either forget it at home or cannot find the aisle where the product is located in the store.
This leads to frustration and people walking out empty-handed.
But dump bins put your products right in front of them, which increases the chances of a spontaneous purchase.
You might not have been looking for a new umbrella, but it's there, and now you remember that it's supposed to rain next week.
3. Increase brand awareness and enhance your marketing campaign
Every time there's a new product launch or marketing campaign, you want to ensure everyone knows about it. Your dump bins are perfect displays for flashy graphics and signage that can help get people excited about what's happening at your business. Remember the rainbow of colors I mentioned earlier?
By strategically grouping colors together in each bin, you can ensure that even customers who might not be actively searching for a specific product will still notice them every time they browse through the bins. This approach can significantly enhance your marketing efforts and boost customer interest.
The same goes for logos—everyone knows that if a product is on sale or has a special offer attached to it, those red and yellow signs immediately pop out from the shelf.
Whatever graphics you use for your marketing campaign or the strongest elements of your brand should be front and center on the display.
One thing we love to recommend is switching to high-speed digital printing. That's because you can print as many graphics as you want.
4. Strategically place your display in high traffic areas
Just like you put your products on sale or have them on special, you also want to get the most mileage out of your dump bins. Think about where people walk in and out of your store—is it by the door? If so, place a bin there. People will see it every time they come or go!
Since people are walking right past there, have a bin there too!
The more customers walk by, the more likely they'll notice your products. An essential element to consider is at what stage in their shopping experience you want them to see your product.
If your first placement doesn't produce the results you want, work with the retailer to try again.
5. Extremely versatile display for any product type
Today, there are companies that have a large inventory of products, and it's difficult to display them in a store or showroom. With a variety of colors, shapes, sizes, and textures, it can be an even bigger challenge to make everything look good together.
The solution? Dump bins! They work for all product categories you might think would only fit one way. Think about building materials with screws or nails that come in different colors or shapes.
You'll want to group those together so the customer knows they're meant for similar projects—not mixing with other items that aren't compatible.
Or how about pet grooming items? I'm obsessed with my dog, but I still don't know what dog shampoo smells like. There are so many types of coats, brushes, harnesses, etc., that I could mix them up! This would be the last thing you want to do with your customers (and their pets!).
Dump bins are also excellent for food items like candy or nuts. As customers walk by the display, they may want a quick snack at home. If your products aren't there, they won't think about buying them.
By grouping these in a bin, it will create the perfect presentation at eye level—where most people look first when shopping (see image below.) You can see how "Organization" is one of the five key benefits of using dump bins in your store display.
Create A Dump Bin Display Today!
Dump bins are extremely versatile for any product type. Whether you're selling screws, pet grooming items, candy, or nuts, dump bins can help group and organize your products in a way that is both visually appealing and easy to understand for the customer.
An important element to consider is at what stage in their shopping experience you want them to see your product. If your first placement doesn't produce the results you want, work with the retailer to try again.
Talk with our team today about creating your own Dump Bin Display!