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Digital Printing Sustainability Innovations

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Sustainability Through Digital Printing

Digital Printing has been a revelation in the packaging industry. Through that latest innovations and production changes, it has revolutionized the sustainability focus in completely new ways.


We have partnered with Sinomax USA for many years for a number of technical innovations, but we are proudest of reducing their carbon footprint.


6,748 Trees Saved in 2019


While corrugated is a recyclable packaging material, depending on your printing method you can have up to 15% waste on every design.


By switching to Digital Printing, you can reduce your carbon footprint, eliminate waste, and streamline your production.

Sustainability Objective

Improving our impact on the environment through waste reduction by migrating package manufacturing over to high speed direct digital ink-jet printing, thereby gaining machine efficiencies, and eliminating material waste.


Related: 10 Tips To Make Your Packaging More Sustainable.

Social Responsibility

Sinomax’s commitment to having a green footprint is key to their success. They keep sustainability practices in all efforts of their manufacturing processes by continually investing in equipment and procedures that improve quality and reduce waste.


The foam used in Sinomax mattress toppers carries the CertiPur-US® Seal. It’s a certification


you can trust. Certified foams are made without PBDE flame retardants, mercury, lead, or phthalates. Regulated by the Consumer Product Safety Commission.

Packaging materials reduced by 20.74% in 2019.

Deforestation Statistics

  • Over 32 million acres of forest are harvested every year.
  • 40% of the annual industrial wood harvest is processed for paper and paperboard materials.
  • On average, it takes 24 trees to manufacture 1 ton of paper. 
  • Today, only 22% of the world's old growth forests remain intact (as of 2019).

Material Reductions

Sinomax USA was able to reduced their raw materials by 20.74%!


PRODUCT PACKAGES: 53 Different Products Across 14 Different Carton Designs


RUN QUANTITY: 1,308,343


TIME FRAME: January – December 2019


LABELS: Eliminated 484,317 lbs / 242 Tons (12.44%)

  • Eliminated 23,312,419 ft2 of 80# C1S litho label by migrating production to direct digital printing.

ADHESIVE: Eliminated 244,780 lbs / 122 Tons (6.29%)

  • Reduced raw material waste by 2.01% when eliminating lithographic printing and label mounting deficiencies.

DEFICIENCIES: Eliminated 77,174 lbs / 39 Tons (2.01%)

  • Eliminated 806,272 lbs (403 tons) of raw materials (corrugate, paper, adhesive, ink, etc.) by migrating production to high speed direct digital ink-jet printing.

Printing Method Comparison

At Bennett, we offer a variety of printing methods, but we are Digital Printing specialists. That’s because we were one of the first manufacturers to invest in Digital, and that’s put us ahead of the learning curve.


Check out the three main printing methods below:

Digital Printing

Digital is the best choice for ultimate customization, creating multiple designs, and getting to market faster than your competition. No printing plates, which means no tooling costs, and no waiting for the plates to be created.

  • Variable Data Printing (VDP)
  • Print-on-demand
  • Upload art files to press
  • Unique product designs
  • Seasonal + Promotional messaging
  • Cost-effective productions
  • Faster turnarounds

Flexographic Printing

The Flexo process applies colors to your packaging one-color at a time. This won’t produce high quality images, but it is the most commonly used printing style. There are tooling costs, and production lead time though.

  • One-size-fits-all design
  • Large volume of a single design
  • Efficient production
  • Less Expensive
  • Not good for high-resolution imagery

Lithographic Laminating

Finally, Litho involves printing a design directly onto the corrugated substrate. This produces a sleek image and is great for a premium look. The downsides are the tooling costs, production lead time, lack of customization, and the large material waste.

  • Create high-quality designs
  • Great for large volume
  • one-size-fits-all design
  • Lots of waste
  • More susceptible to scratching

Need help choosing which printing method is best for you?


Related: 5 Benefits Of Packaging Manufacturers.

Bennett Is A Digital Printing Specialist

Bennett is a premier packaging and retail displays manufacturing company striving to protect and promote our clients' products with customized corrugated solutions. When you work with us, you’re part of the family. We will partner with you every step of the way.


With our fully-integrated design-to-delivery process, we can be the single supplier source. We are an award-winning manufacturer of virtually anything corrugate. We offer everything from plain brown shipping boxes to sophisticated, high-graphic printed point-of-purchase displays, and everything in between.

Frequently Asked Questions

What is Digital Printing?

Digital Printing is when you print a digital-based image onto some form of print media. It allows a more versatile printing style compared to traditional methods, and it allows you to create unique designs for different product sizes.

Can A Retail Display Be More Sustainable?

Yes! Digital Printing can do a lot to help make Retail POP Displays more sustainable.