PackagingWorld Leaders 2017: Digital Printing Cartons + Boxes
Time to read 3 min
Table Of Contents
Digitally Printed Cartons + Boxes
In today’s rapidly evolving consumer marketplace, product presentation is nearly as important as the product itself. One company leading the way in customized digital printing innovation is Bennett, a woman-owned business founded in 1987 and based in the Kansas City area.
Specializing in both digital printing and retail displays, Bennett has redefined how brands approach corrugated solutions with a focus on design, technology, and personalized service.
With decades of experience, Bennett stands as a beacon in the digital printing world, known for its seamless end-to-end service model that covers everything from concept and design to testing, production, and distribution.
Their approach goes beyond just creating boxes — it involves building brand experiences that resonate with customers at every stage of the purchase journey.
The Power of Digital Printing in Packaging
In 2015, Bennett made a game-changing investment in the only 6-color, single-pass, production-speed, direct-to-sheet digital printing press available in North America at the time. This bold move not only set them apart from competitors but also changed how their clients operate.
Digital printing removes the need for costly print plates and litho-labels, making the packaging process faster, more efficient, and environmentally friendly. Without the constraints of traditional printing methods, brands are free to innovate with short runs, test-market promotions, and highly-targeted designs.
For example, when Legacy Brands launched their NCAA Division I Football Sunglasses promotion, they partnered with Bennett to create a unique set of displays and cartons. Bennett produced 29 different artwork variations in a single run.
Each team’s packaging and pallet skirt were custom-designed, allowing for specific marketing tailored to individual markets. This level of personalization would have been cost-prohibitive and time-consuming with conventional printing methods.
Read more about Bennett ’s innovation in Packaging World:
www.packworld.com/companies/be...
Design-Forward Thinking for Corrugated Packaging
Bennett’s strength lies in their creative capabilities. Their full-service, award-winning design team includes both structural and graphic designers, working alongside a dedicated in-house testing lab. This fusion of creativity and functionality ensures that every packaging solution is as sturdy as it is eye-catching.
Whether a client needs plain brown shipping cartons or sophisticated high-graphic printed point-of-purchase displays, Bennett delivers. They can customize solutions for a wide range of industries, adapting to the specific requirements of each brand.
More importantly, digital printing allows for endless possibilities in package design. Need a different graphic per region? Or maybe a QR code that links to a localized campaign? With Bennett’s digital printing press, brands can achieve all of this without increasing cost or production time. It means marketing teams can truly think outside the box—or more accurately, design outside the box.
A Complete Packaging Partner
What makes Bennett a true leader in the digital printing industry is their ability to be a turnkey solution. Their capabilities extend into contract packaging services including assembly, pack-out, and distribution.
This means that a brand can hand over the reins to Bennett and have confidence that their product will be fully managed from start to shelf.
Bennett offers tours of their impressive underground facility and will even provide digital printing samples to showcase the full extent of what they can do. It’s this hands-on, transparent approach that continues to win them clients across the country.
Their personalized service model means that when you work with Bennett, you become part of the family. This isn’t just about boxes — it’s about strategy, creativity, and partnership. With Bennett, your digital printing is in expert hands.
Bennett Offers Digital Printing
In a market where shelf appeal and brand storytelling are critical, Bennett is helping companies redefine what their packaging can be. Their investment in digital printing , combined with a commitment to quality and innovation, positions them as a true leader in the space.
As brands continue to look for more efficient, sustainable, and effective ways to connect with consumers, partnering with a forward-thinking digital printing company like Bennett is not just smart — it's essential.
Learn more about Bennett’s cutting-edge approach to digital printing and packaging by visiting their feature on Packaging World:
